Hey, do you have a video marketing strategy for your business?
There has been a lot of buzz and excitement in the online marketing space around video marketing. Just in the first half of this year alone there have been several successful product launches of video marketing software and training.
So what is meant by video marketing? In most cases, the focus is on being able to make marketing videos to promote and market a business. Creating a video in this context means generating a short video anywhere from one minute to five minutes in length and using it to market your business. 
It is no secret that video marketing is killing all other forms of marketing in terms of generating interest and leads for businesses. Those in the paper and print advertising space have taken a beating in the last 5 years. The facts don’t lie.
Have you heard of YouTube? It is by far the best video marketing strategy. Check out these statistics about video marketing on YouTube (courtesy of YouTube):
- More than 1 billion unique users visit YouTube each month
- Over 6 billion hours of video are watched each month on YouTube—that’s almost an hour for every person on Earth
- 100 hours of video are uploaded to YouTube every minute
- According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network
- More than a million advertisers using Google ad platforms, and small businesses make up the majority
- Mobile makes up almost 40% of YouTube’s global watch time
- YouTube is available on hundreds of millions of devices
Great Video Marketing tool!
With all this activity in video marketing, we decided to up the ante for our own blog/website. We are looking for partners to join us is this exercise. Do you have a small business and need to make marketing videos and looking for an accountability partner? If so, let us know or connect with us and we can work together because as they say there is power in numbers.
Image courtesy of Stuart Miles / FreeDigitalPhotos.net
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